2021

Stand up, speak up and act!

Let’s all make a difference - love is love and love is not a crime!

On 2021, Scoop Models, Mads Nørgaard and Amnesty International have come together to launch a whole collection. 

the campaign

The community still has a long way to go, people is still being beaten to death, bullied and pushed to the edge of life on a daily basis just because of who they are - who they were born to be. Love Is Not A Crime is a non-for-profit charity organisation that raises money to support and help the community towards a secure future where love isn’t punished and diversity is celebrated. We are looking for a brighter future with hope, love and unity.

This is a nonprofit project, so all money is kindly donated to amnesty international and their fight for LGBTIQA+ rights worldwide.

Stand up, speak up and act! Let’s all make a difference - love is love and love is not a crime.

Miss Fame which is the heart of this year’s campaign, flew all the way from Switzerland to donate her time. Not only that she came all the way, we’re also on the cover of ELLE.

Creative Director Sune Palner is again taking the lead of the project with a concept of celebration and being proud of who you are. All taking place at Copenhagen based studio The Lab. 

A very big and grateful thanks to the models: Miss Fame, Raya Mandy Martigny, Jalal Arabi, Vincent Beier, Sus Wilkins, Elijah Kashmir Ali, Sasha Komarova, Victor Hugo, Freja Jørgensen, Ina Maribo, Yaqub Abdirahman, Lana Ohrimenko, Vega Hulten-Pein.

All this wouldn’t be possible with all the amazing people who contributed, so a very big thank you to: Hair artist: Kirstine Engell, Hair artists for Miss Fame: Søren Bach & Marianne Jensen, Makeup artist: Gitte Guldhammer, Nail artist: Sissel Høffner, Casting: Julie WL, Retouch Javier Gisbert.

products

THE event