2022

Mads Nørgaard celebrates Copenhagen Pride together with Amnesty International and the campaign “Love Is Not A Crime” which draws attention to the lack of fundamental rights experienced by members of the LGBTIQ+ community around the world.


“Having the privilege to love who you love is a privilege that comes with a great responsibility to pass on the same privilege to those who currently can’t” – Sune Palner, founder of Love Is Not a Crime.


This year, Mads Nørgaard - Copenhagen presents a limited mini collection of tank tops and t-shirts. The collection will be online and in-store during Copenhagen Pride, and all profit will be donated to Amnesty International in the continuous efforts to ensure that ‘Love Is Not A Crime’.

the campaign

Photographer - Jacqueline Landvik

Stylist - Søren Koldborg

Hair - Kasper Andersen

Makeup - Cianne Denize

Talents - Kai Isaiah Jamal, Memphy, Ceval

Casting - Julie WL

T-Shirt Design - A-Creative

Special thanks to

The Lab, The Lab Kitchen

the T-SHIRT

brunch at Georg Jensen

the parade